Digital advertising
The advantages
Precise targeting
Ads are displayed to users based on the keyword, city, age, and other criteria.
Pay Per Click
More profitable than outdoor advertising - reaching target users with payment only for clicks to the site.
Fast сorrection
Ads are promptly adjusted depending on the hotel load or the relevance of the offers.
Analytics
Analytics systems allow you to track user actions and, if necessary, return him to the site.
Optimal budget
For each ad, it is possible to assign the optimal cost and occupy the required positions.
Ad formats
Ads can be displayed in different formats, depending on the sites and placements.
How it works
Search advertising
Personalized text ads that a user sees in response to their search request. Provides the site with the most converting traffic, attracting the most "hot" audience with already formed demand.
Advertising on maps
The priority mark on the map will distinguish the hotel from competitors. The hotel card will rise in the search results.
The card will have the opportunity to place the "Book Now" button with a link to the hotel's website and an advertisement.
Advertising in the affiliate network
Banners with your offer are displayed on various information sites. Flexible settings allow you to show ads based on interests, socio-demographic and behavioral indicators of the audience. Suitable for increasing brand awareness.
Achieving the result
We develop an advertising campaign strategy
We highlight the hotel's strengths and create advertisements. Integrating analytics with the booking engine. Set goals for conversion tracking and set up retargeting.
Advertising is displayed on various platforms
Advertisements are shown to users in the search results of Yandex, Rambler, Mail and on partner sites of the Yandex advertising network. We set the optimal cost per impression and take the most advantageous positions for each key phrase.
Optimizing your advertising campaign
We analyze the results weekly, adjust strategies and make changes to the advertising campaign. Increasing CTR and decreasing CPC.